If he would definitely recommend - what did you do to deserve such a high score. People who gave answers on a scale of are destructors that can potentially harm your brand, - are indifferent, and -0 are promoters, die-hard fans of the brand. From the statements of the latter you will find out what your strengths are, and the former - what is worth working on. Also count the whole NPS indicator: NPS = percentage of promoters - percentage of destructors Of course, the higher your score, the better.
Why is it so important The advantage of destructors can significantly harm your e-Commerce. Most people are more likely to express a negative opinion than a positive opinion about a brand, according to the principle that when everything works as it should, it is a norm that does not need to be B2B Email List praised, but when there is a problem, it is worth letting other potential people know about it customers. So its worth knowing how many of them there are, why they have a negative attitude towards your brand and how you can change it.
How to work on NPS to make it as high as possible Analyze the results you got with the survey and pay special attention to repeated answers. Think about how to improve the functioning of the company in the areas that were criticized by the destructors and make your advantage of what the promoters praised. Engagement Rate social media engagement rate) Many companies at the beginning of their social media activities tend to focus on the number of page likes. If this also applies to you, then of course you should not omit this data. Well, the mere desire to measure something bodes well. Surprisingly many companies measure absolutely nothing by groping in the dark.
